Posts Tagged ‘self employment’

Career Transition: Self Employment – Why?

June 27th, 2011

By Clair Schwan

Even though self employment describes an ever less popular approach to creating income, it still represents a very important part of the marketplace of ideas, products and services. Important to whom? Well, nearly everyone. Let’s take a look at why that might be true.

Those who operate their own enterprise or otherwise work for themselves provide us with:

  • reminders that individuals can succeed, even against corporate giants
  • marketplace alternatives for consumers
  • small business resources for getting things done
  • competition that improves what’s offered in the marketplace
  • lower burden on unemployment programs
  • avenues for investment of individual wealth into the economy
  • innovation that larger organizations might stifle
  • a business culture that promotes individual success
  • flexibility and responsiveness unparalleled by large corporations
  • encouragement and hope for those of us in corporate life » Read more: Career Transition: Self Employment – Why?

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Career Assessment: Become an Accomplisher Instead of a Procrastinator

August 2nd, 2010

Helaine’s message speaks directly to those of us who have a tendency to procrastinate.  But the lessons here apply to unemployed job seekers who are struggling to maintain their sense of purpose after being out of work for so long, to those trying to start their own business, as well as those who are already running an established business.

By Helaine Iris

“I love deadlines. I like the whooshing sound they make as they fly by.”  Douglas Adams

Let’s talk about the P word. Procrastination. If this is you, this pervasive, habit effects every aspect of your life. As a procrastinator you typically under perform, limiting success and the life you want to live. It dampens your ability to take action, creates missed opportunities, and is the single pattern of behavior I see in most entrepreneurs that if corrected would free up log jams of energy and potential. If you’re a procrastinator you know in your bones that this is true, yet, it seems like an impossible habit to break.

It’s easy to see in others how much unnecessary pain and stress procrastination causes: my daughter for example, endlessly putting off school work and pushing herself at the last minute to meet a deadline, my client, putting off completing his taxes and suffering the consequence of costly penalties. » Read more: Career Assessment: Become an Accomplisher Instead of a Procrastinator

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Career Transition: Creating a Website for Your Small Business

July 25th, 2010

By Jared Pomranky

So you’re starting a new business or thinking about starting a business. In addition to a lot of work and opportunity in front of you, you also have one very big question to answer. How are people going to find you? With the exception of very few people, no one is using the yellow pages to find businesses anymore. The majority of users are visiting search engines like Google, Yahoo, and Bing to get their business information including local businesses. If your potential customer is searching for your company right now, what are they going to find?

Developing a website is a great way to put your company online, provide information to your potential clients, and it gives you a platform to brand your new business. There are 3 considerations when creating your website:

1. What is your website going to accomplish?
2. How often do you need to change your website content?
3. How are you going to get your website created?

What is your website going to accomplish?

If you don’t have a very specific answer to this question, you are fighting an uphill battle online. » Read more: Career Transition: Creating a Website for Your Small Business

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